Munish Arora - taking South East Asia by storm
Munish Arora is the founder of Can and Able Entertainment, a company that is organising a series of Pitch and Putt tournaments across India under its banner brand Pitch and Putt Par 3 Masters. The first took place at Panchkula in January and a second event soon followed in Pune. Munish has ambitious plans for Pitch and Putt, not just in India but across South-East Asia, in Nepal, Bhutan, Indonesia, Thaliand and Sri Lanka. We’re delighted that Munish agreed to give fippa.org some insight into progress and plans.
Q. How did you develop an interest in Pitch and Putt?
A. India is a vast and diverse country, home to about 20% of the world's population. Sports are a major passion among its people, with cricket being almost a religion. India also introduced the T20 format of cricket to the world. However, the country has only 193 golf courses, limiting accessibility to the sport. Due to the high cost and scarcity of land, the development of full-sized golf courses is slow. To address this, we decided to introduce the Pitch and Putt format, which requires less space, less time, and fewer clubs—making golf more affordable and accessible.
Q. Tell us a little about the evolution of the Pitch and Putt Par 3 Masters organization?
A. The idea was in development for a year before we conducted our first proof of concept. Only after successfully executing this did we embark on our 15-city tour across India. Our first POC took place on January 25 at Panchkula Golf Course, where 178 players participated across two sessions—morning and afternoon. We strictly adhered to FIPPA regulations, setting up a total course length of 1,300 yards, with the longest hole measuring 102 yards and the shortest at 52 yards. Additionally, we introduced two spot prizes: Closest to the Pin and Hole-in-One. Most recently, on February 15, we concluded the second tournament of our tour at Oxford Golf Resort in Pune, one of India’s most scenic courses. This event saw 86 golfers competing for the title under the same format and rules. With a shaving company as our sponsor, we creatively named the Closest to the Pin contest the "Closest Shave Hole."
Q. Will your Pitch and Putt Par 3 Masters organization develop specific Pitch and Putt courses or will you always use existing full size golf courses with teeing grounds inserted to abide by FIPPA norms?
A. We are already in discussions with several builders to develop new Pitch and Putt courses. To ensure proper recognition, we will be requesting FIPPA to provide official guidelines for these courses. The plan includes constructing full 18-hole courses as well as integrating 9-hole layouts within existing golf courses. We have already initiated discussions with Oxford Golf Course, Pune, and they are considering designing a 9-hole Pitch and Putt course as a starting point. Additionally, we plan to present proposals to various state governments, requesting land allocation for these compact courses. The objective is to actively promote Pitch and Putt, shifting some focus away from traditional full-sized courses.
Q. Do you think Pitch and Putt has a future in India? Why?
A. With people having less time and more young players taking up golf, innovative golf events and the development of Pitch and Putt courses can significantly impact both the sport and tourism. These initiatives make golf more accessible and appealing to a wider audience, increasing its popularity while also attracting international tourists, ultimately boosting local economies. Pitch and Putt courses, being shorter and less demanding than traditional golf courses, provide an ideal entry point for beginners and less experienced players, encouraging greater participation. Moreover, tourists traveling without golf bags can easily enjoy this format, as it requires only three clubs, which are readily available at the club's pro shop. Since golf is often perceived as a premium sport that many aspire to play, Pitch and Putt serves as a great starting point for enthusiasts to develop and refine their skills.
Q. Why do you think there is potential for Pitch and Putt development to Nepal, Bhutan, Sri Lanka, Thailand and Indonesia?
A. There is significant potential for the development of Pitch and Putt in Nepal, Bhutan, Sri Lanka, Thailand, and Indonesia due to several key factors: These countries have thriving tourism industries, with millions of visitors each year. Pitch and Putt courses can serve as an attractive leisure activity for tourists, especially in resort areas, beach destinations, and hill stations. Many travelers may not carry full golf equipment, making the shorter format, requiring only three clubs, highly appealing. Land scarcity and high real estate costs often make it difficult to develop full-sized 18-hole golf courses. Pitch and Putt requires much less land, making it a more feasible option in urban areas, resorts, and eco-tourism destinations. With increasing disposable incomes and exposure to global sports, more young people in these countries are showing interest in golf. However, the high cost and time commitment of traditional golf can be a barrier. Pitch and Putt offers a more affordable and time-efficient alternative, making it an excellent gateway for new players. Governments in these countries are actively promoting sports tourism and investing in infrastructure to boost local economies. The private sector, including real estate developers, hotels, and resorts, may find Pitch and Putt an attractive investment due to its lower maintenance costs and quick return on investment compared to full golf courses. Thailand and Indonesia already have a strong golf culture with international courses, making it easier to introduce Pitch and Putt as an alternative for beginners and casual players. Nepal, Bhutan, and Sri Lanka have golf courses primarily in select regions, but a lack of accessibility. Pitch and Putt can help expand golf’s reach to a broader audience in these countries.
Q. FIPPA has a contact in Vietnam. Do you think your proposed South Asian Federation of Pitch and Putt could incorporate Vietnam? FIPPA also has a contact in Japan. Would it be useful for us to put you in contact with the Japanese organization?
A. We are highly interested in partnering with any territory and are eager to collaborate with tourism and sports departments to promote and expand this exciting format of the sport. Our goal is to make Pitch and Putt more accessible, drive engagement, and contribute to the growth of golf in new regions.
Q. Do you personally play Pitch and Putt or golf?
A. Yes, I do play golf and occasionally enjoy playing Pitch and Putt as well. I find it to be a great way to practice my skills and enjoy a quicker, more relaxed version of the game
Q. What is the demographic of the typical competitor in Pitch and Putt Par 3 Masters tournaments?
A. For now, we’ve kept things straightforward. At each club hosting the tournament, we’re inviting only club members to participate. The age range of participants spans from 20 to 75 years, across both men's and women's categories. The event includes a mix of leisure and competitive players. Overall, the Pitch and Putt Par 3 Masters tournaments attract a diverse group of participants, making the sport accessible and enjoyable for players of all ages and skill levels.
Q. Your impressions of FIPPA?
A. FIPPA plays a crucial role in promoting and organizing the sport of Pitch and Putt globally. It’s great to see an organization that provides structure, sets standards, and supports the growth of Pitch and Putt across various regions. FIPPA's efforts in standardizing rules and encouraging participation at both grassroots and competitive levels help elevate the sport, making it more accessible and appealing to a broader audience. Overall, FIPPA’s work is essential in establishing credibility for Pitch and Putt, fostering a sense of community among players, and promoting international growth for the sport.